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Tips For Sellers

The preparation you put into getting your property ready for sale can be the difference between getting a fair price and getting a great price. Common sense is the key to success.

The process of presenting your property for sale is an important one to master. For most, the sale of a property is an irregular event. For others, selling property has become routine, as people choose to capitalise on the opportunity of upgrading the family home and make substantial tax free gains in the process.

Whatever your motive for selling, the process can either be stress free and lucrative or tense and disappointing. The good news is that with Altus, you have the ability to choose.


Get the Timing Right

There are always buyers for good quality property. With the marketing process having improved considerably in terms of sophistication in recent times, the issue of timing is less critical today than in the past. However, there are some important points you may wish to consider.

If your property is located in one of Perth's beachside suburbs our research indicates that the Spring and Summer months produce superior results, particularly October and February. Our findings also show that the Christmas holiday period between 20 December and 10 January is also a slower time in the market with the number of sales increasing markedly with the return of the school year.

The time required to sell property that is accurately priced will typically vary between two and eight weeks. At Altus we recommend that you allow an additional two weeks to prepare both the property and the marketing material, prior to going to market.


Present Your Property at Its Best

Presentation of your property is a critical factor in achieving the highest possible price. There is an adage in real estate that says that most people will make a decision about whether to buy a house within the first five seconds of viewing it! This is why the steps you take toward presenting your home at its best – both in terms of photographs for print and electronic media and, for home inspections – are critical toward helping you to achieve the best possible price for your home.

To improve the presentation, seek an outside opinion; an independent person can often add insights into the mind of prospective buyers that can be invaluable when the property goes to market. At Altus, we believe the process is so important that we offer our clients the services of our in-house Home Stylist to help in preparing the property.

For vacant properties, we would also recommend the use of decorator furniture for the period of the sale. Advice on the best type of furniture can also be offered by our qualified stylist. Designer furniture is available for hire from an occasional chair to fully furnishing a home - in our experience an excellent investment in maximising the sale price of your property.


Different Methods of Sale

When it comes to selling your property, there are three popular methods to choose from:

  • Private Treaty (Sale)
  • Public Auction
  • Public Tender
  • Each has its own advantages and it is advisable to speak to your agent about the benefits of each method.

    Our company has successfully utilised all three methods.

    Private Treaty is a one phase marketing strategy that is best used when the value of a property is very easy to attain.

    Auction is a multiphase marketing strategy and is highly recommended when your home has that extra quality that is hard to quantify and/or you have a strict time frame in mind. Call your Altus consultant to discuss the benefit of Auction and our new Auction format. (Statistics in the eastern states have shown that using auction in a tight market can reduce the time on the market to 22 days as opposed to the normal 77 days).

    Public Tender is for those looking to create a competitive environment for bidding on their home but without the large scale promotion of Auction. There are two advantages to this process. Firstly, there is a prescribed tender period for buyers which can create urgency in the market. Secondly, buyers are not aware of the amount of the other tenders. They therefore have to guess what a successful bid will be as opposed to merely beat the existing highest bid as occurs at an auction.